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RussellSmith.net

RussellSmith.net

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Content Creation

Let me translate your expertise into high quality blog posts

You’re the expert. When it comes to your own business, no one knows your domain quite like you. This makes you the perfect person to be creating content, but there’s just one problem – content creation is a time drain. It’s not a smart use of time for a CEO, director or skilled technician to be writing and managing blog posts.

I can extract your knowledge, combine it with deep research and strategic planning of my own, and turn it into high quality blog posts that get published on autopilot.

Here are some examples of my writing:

“Use This Simple Method To Debug Your Marketing Before Product Launch”
Written for LinkedIn Branding Agency, Pro Resource (view article).

“Secure Your WordPress Site Against Hackers”
Technical WordPress explainer post co-authored with Rob Cubbon (view article).

“5 Automated, Non-aeronautical Revenue Generation Ideas For Airports”
Written for Aeronautical Tech Startup, BizTweet (view article)

“How To Build An Ecommerce Category Tree That Drives More Sales”
Part 3 of a 4 post series Ecommerce web design agency (view article).

“Our 7-Step Winning Strategy For Advertising on Baidu”
Authority post for Beijing-based web design agency, Eggplant Digital (view article).

7 Trends in Chinese Mobile Ecommerce You Should Know About
Authority post for Beijing-based web design agency, Eggplant Digital (view article).

Other Services

Editing:

I have edited two published books on business in China, “Destination China” and “Hong Kong Supercharged” by Mike Michelini of GlobalFromAsia.com.

Email Auto-responders:

I create email lead nurture campaigns for Ecommerce stores and B2B service businesses. I create well-branded email sequences that create engagement and encourage sales. I’m experienced in many software (including Drip, MailChimp, MailerLite & Klaviyo) and can help you with the technical website integrations as well as the written content.

PDFs & Content Upgrades:

I can also design PDF opt ins, Ebooks and infographics, drawing on my design skills. If you need help updating the design of your blog pages, creating custom graphics or content upgrades (opt in bait) then I have you covered.

The first step to creating high quality content is to have a discussion about what kind of content would engage your audience and move prospects closer to a sale.

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